Marketing Manager

Job Description

NXT GIG is seeking a talented and results-driven Marketing Manager to lead our marketing initiatives and drive our brand's growth within the competitive tech industry. As the Marketing Manager, you will be responsible for developing and executing integrated marketing strategies that align with our business objectives. You will oversee the planning and execution of marketing campaigns, manage digital marketing efforts, and measure the effectiveness of marketing activities to ensure maximum ROI. Leveraging your expertise in market research, customer insights, and digital channels, you will create compelling content and promotional materials that resonate with our target audience. The right candidate will not only possess a strong marketing background but also a passion for innovation and creativity. Join us at NXT GIG, where you will have the opportunity to make a significant impact on our brand and help shape the future of our marketing approach.

Responsibilities

• Develop and implement comprehensive marketing strategies to drive brand awareness and customer engagement.
• Manage the marketing budget, ensuring cost-effective marketing initiatives.
• Oversee digital marketing efforts, including SEO, PPC, email marketing, and social media campaigns.
• Conduct market research to identify trends, opportunities, and competitor strategies.
• Collaborate with sales and product teams to align marketing strategies with business objectives.
• Analyze campaign performance metrics and optimize strategies based on data insights.
• Lead and mentor the marketing team, fostering a culture of creativity and collaboration.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience as a Marketing Manager or similar role in the tech industry.
• Strong knowledge of digital marketing strategies and tools.
• Exceptional analytical skills and proficiency in data-driven decision-making.
• Excellent communication and leadership abilities.
• Creative mindset with a strong attention to detail.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.