Pavago

Sales Development Representative (Outbound - Email Focused)

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Job Description

Job Title: Sales Development Representative (Outbound – Email Focused)
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

We’re hiring a highly execution-driven Sales Development Representative (SDR) to focus on outbound lead generation through high-volume email outreach.

This role is ideal for someone who is strong in written communication, thrives in structured outbound environments, and can consistently execute follow-ups to drive meeting bookings.

This is not a strategy or closing role — it is focused on consistent outbound execution, messaging quality, and pipeline generation.

What You’ll Own

Outbound Email Outreach (Primary Focus)

  • Execute high-volume outbound email campaigns daily.
  • Personalize outreach messaging to improve response rates.
  • Continuously refine messaging using tools like ChatGPT.

Outbound Calling (Secondary Focus)

  • Conduct targeted outbound calls to prioritize prospects.
  • Support email outreach with call-based follow-ups.
  • Engage prospects to drive interest and conversions.

Lead Management & Follow-Ups

  • Manage leads and follow-ups across structured outbound sequences.
  • Ensure no lead is missed through consistent tracking.
  • Maintain engagement across long sales cycles.

Prospect Qualification & Meeting Booking

  • Qualify prospects based on defined criteria.
  • Book meetings for the sales team efficiently.
  • Ensure smooth handoff of qualified leads.

CRM Management & Data Accuracy

  • Maintain clean and structured CRM records.
  • Log activity, notes, and next steps consistently.
  • Track pipeline movement and engagement status.

Performance Tracking & Optimization

  • Monitor daily and weekly outreach performance.
  • Adjust messaging and approach based on results.
  • Maintain consistency in activity and output.

Must-Have Experience & Skills

Non-Negotiables

  • Proven experience as an outbound SDR (email-heavy outreach preferred).
  • Strong written English communication skills (clear, persuasive, error-free).
  • Experience executing structured outbound sequences and follow-ups.
  • Hands-on experience with CRM tools (HubSpot or similar).
  • Comfortable working with activity targets and performance metrics.
  • Ability to work full-time (Monday–Friday) with long-term commitment.

Nice-to-Haves

  • Experience using AI tools like ChatGPT for email personalization.
  • Experience selling into U.S. or UK markets.
  • Familiarity with outbound tools such as Apollo or Outreach.
  • Prior cold calling experience.

Key Metrics for Success

  • Number of emails sent and campaigns executed.
  • Response and reply rates.
  • Meetings booked for the sales team.
  • Follow-up consistency and pipeline coverage.
  • CRM data accuracy and activity tracking.

Interview Process

  • Initial Screening Call
  • Sales & Communication-Focused Interview
  • Practical Task (Email Writing / Outreach Scenario)
  • Final Interview
  • Internal Review & Approval
  • Offer & Onboarding

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