Product Marketing Manager
- Lantern Care
-
Verified
Job Description
About Lantern
Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation's top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation's largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com.
About You:
- You use LOGIC in your decision making and understand that progress is critical to making change. You focus on the execution of your content while balancing a fast-paced environment and you take the time to celebrate both the small & big wins.
- INCLUSION is a core tenant of your personal beliefs. A diverse and inclusive environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with.
- You have the GRIT, drive and ambition to tackle big problems. Big problems require big ideas and a team that supports new ideas.
- You care deeply for your customers are driven to keep HUMANITY in all decisions. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change.
- Integrity guides you in life. Focusing on the TRUTH vs. giving people the answers they want to hear.
- You thrive in a Team Environment. Collaboration is key in innovation and creating change.
These pillars of LIGHT are a reminder to our team that we are making a difference by providing guidance and support in navigating the often complex and confusing landscape of healthcare. We hope that through this LIGHT, individuals can find their way to the best care, resources, and support they need to get back to life.
If this sounds like you, we would love to connect to speak further about career opportunities at Lantern.
Please apply to our role & someone from our Talent Acquisition Team will reach out to help you navigate our interview process.
Product Marketing Manager
Lantern is moving through a transformative phase in growth and our market positioning. This is illustrated by triple digit top line growth through client acquisition and member activation. The company has recently rebranded, and our new direction is a testament to the expanded market we operate in and elevated value proposition we deliver to customers.
This role will be a cross functional lynchpin between product, marketing and sales. We are looking for an experienced Product Marketing Manager to join our growing team and build the PMM practice into a strategic hub for the commercial organization. If you love working in a fast paced, rapidly scaling, high-growth organization this is the role for you.
Location: Remote | USA | Travel Required
Responsibilities:
- Ability to research and analyze complex issues related to GTM, product architecture and our target market
- Implement and manage scalable processes such at product launch strategy
- Enable sales teams and the market with effective collateral that increases win rates and decreases deal cycle – including decks, one-sheeters, case studies, testimonials, demos, talk tracks, etc
- Develop messaging frameworks that build off corporate narrative
- Establish and share deep domain expertise into our product suite, and target market, empowering both sides of the business with insights relevant to their success
- Influence product roadmap based on market trends, client, partner & member feedback
- Consistently evolve materials to ensure accurate messaging, data and POV and apply strict quality standards to public facing content
- Support sales enablement team on training and certification programs
- Influence the tools and process design to help us scale
- Help establish the product marketing function at Lantern as a force multiplier for our growth strategy
Skills and Experience:
- Professional Training in your career with a top tier consultancy firm - preferred
- Healthcare experience - preferred
- 3-5 years’ experience in product marketing
- Experience with using data to tell compelling stories
- Strong writing skills and ability to package words with effective imagery
- Good listening skills so you can translate high-level conversations into memorable “ahas” and take aways
- Ability to partner cross-functionally in a highly collaborative way
- Experience with an established product marketing function so you can replicate successes here
- Strong attention to detail and ability to consistently meet deadlines
- A deep, genuine curiosity for the business and how it works and a passion for healthcare
- Possess a "find a way" attitude and are team-player
- Ability to identify gaps or areas of improvement in our overall processes
- Have worked in start-up environments or fast paced organizations
Benefits
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Short & Long Term Disability
- Life Insurance
- 401k with company match
- Paid Time Off
- Paid Parental Leave
Lantern does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.
