Lead Product Marketing Manager, Growth

Job Description

The Opportunity

AI is rapidly changing the world. From processing job applications and credit decisions to making content recommendations and helping researchers analyze genetic markers at scale, many aspects of our daily lives are touched by machine learned systems in some way.

Arize is the leading machine learning (ML) observability platform that helps ML teams discover issues, diagnose problems, and improve the results of machine learning models. In short, we are here to build world class software that helps make AI work better.

We’re looking for a Product Marketing Manager (PMM) to drive product growth and adoption by improving the onboarding experience, optimizing user journeys, and creating data-driven nurture strategies. You’ll work closely with Product, Marketing Growth, and Developer Relations teams to refine how users experience Arize—ensuring they get value faster and stay engaged.

The Team

You'll be joining a dynamic and deeply technical marketing team that operates at the cutting edge of AI. From creative brand storytellers and demand gen experts to field marketers who bring our message to community-leading events, we know how to engage AI engineers and technical decision-makers. You’ll collaborate closely with some of the most technical DevRel counterparts in the space—from former solutions architectures to AI engineers who live and breathe AI evaluation and observability.

If you’re looking for an opportunity to learn, experiment, and grow your career in AI and product marketing, this role is for you.

What You’ll Do

• Product Onboarding & Adoption – Partner with Product and Growth teams to refine the user onboarding experience, reducing friction and improving activation rates.
• User Journey Optimization – Map out and improve the full user journey, from sign-up to adoption, ensuring seamless transitions and strong retention.
• Lifecycle Marketing & Nurtures – Develop targeted email sequences, in-product messaging, and other nurture campaigns to guide users to key product milestones.
• Data-Driven Insight – Leverage analytics to measure activation, engagement, and retention—continuously iterating on strategies to improve user outcomes.
• User Research & Feedback Loops – Conduct interviews, surveys, and user research to uncover pain points and refine messaging and positioning.
• Go-to-Market Execution – Support feature launches with clear messaging, user-facing content, and growth-focused experiments.
• Collaboration Across Teams – Work closely with PMs, designers, growth marketers, and DevRel to align on adoption strategies and execute initiatives.

Who You Are

• 4+ years of experience in product marketing, growth marketing, or a related field, ideally with a focus on AI, developer tools, or B2B SaaS.
• Analytical & Data-Drive – You love using metrics to measure impact and optimize campaigns for better adoption and retention.
• User Journey Architect – You have experience crafting onboarding flows, lifecycle marketing, or engagement programs that guide users to success.
• Collaborative & Execution-Focused – You thrive in cross-functional teams, working closely with PMs, designers, and marketers to drive outcomes.
• Clear Communicator – You know how to translate complex technical concepts into compelling, user-friendly messaging.
• Bias for Action – You move fast, experiment often, and are always looking for ways to improve user experience and adoption.