Influencer Marketing Specialist

Job Description

About Vita Green

Here at Vita Green, we are all about creating something remarkable—be it careers, innovations, or impactful sales and marketing strategies! We believe every part of your journey can come together to make something truly exceptional.  

Standing at the forefront of the health and wellness supplements industry, we are headquartered in Hong Kong and operating in multiple regional offices across the globe. With a diverse portfolio of established brands, including Dr. Choice, Naturo Vita, and Tea Chateau, our product offerings are continually expanding, reaching markets worldwide and paving the way for a healthier future. 

Position Overview 

We are seeking an enthusiastic Influencer Marketing Specialist to join our growing team. In this role, you will be instrumental in developing influencer and campaign strategies (mainly TikTok and Instagram) and building meaningful relationships with influencers who align with our brand values. Your efforts will directly drive our eCommerce growth.

What You’ll Do

Creator Program

• Build and nurture relationships with influencers and creators on Instagram and Tiktok.
• Develop and manage a network of micro/macro influencers and UGC creators to drive engagement for either paid and organic campaigns.
• Create scalable processes to expand influencer, ambassador, and affiliate programs effectively.

Campaign Management

• Plan, execute, and track influencer marketing campaigns tailored to the US market, including outreach, content approval, contract negotiation, and reporting.
• Collaborate with influencers to produce creative, brand-aligned content that meets marketing goals and business goals.
• Manage budgets to maximize ROI on influencer campaigns.

Reporting & Analysis

• Establish a framework to measure and analyze campaign performance for continuous optimization.
• Stay informed on trends and best practices in influencer marketing and social media.

Requirements

Who we’re looking for

• Strong track record in influencer marketing within the United States, with a proven record of successful campaigns. 
• Indepth understanding of different social media platforms and influencer landscapes.

• Expertise in social media platforms, including algorithms, analytics and effective utilization across all channels (instagram, tiktok and e-commerce platform).
• Entrepreneurial mindset with a commercial approach to driving sales and brand growth.

• Excellent communication and interpersonal skills, fostering strong relationships with influencers and team members. 

• Ability to work independently and collaboratively in a dynamic, fast-paced environment. 
• More experienced candidates can be considered as Influencer Marketing Manager or a Business Manager

Benefits

Why Join Us

• Be part of a forward-thinking company dedicated to health and wellness.   

• Engage in pioneering projects that push the boundaries of innovation.  

• Opportunities for professional growth and development.  

• Flexible working schedule that promotes work-life harmony.  

• Full-time remote position. 

• Collaborate with a talented and diverse team. 

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