Marketing Specialist

Job Description

Help deliver amazing experiences to SheCodes students.

SheCodes is on a mission to teach women how to code, and we’re looking for a creative, data-driven Marketing Specialist to help take our brand to the next level. If you have a passion for digital marketing, experience in EdTech or info products, and a proven track record of driving engagement and conversions through high-impact content, we want to hear from you!

In this role, you will:

• Develop and execute content marketing strategies to drive traffic, engagement, and lead generation.
• Manage and optimize ads across multiple platforms (Facebook, Google, etc.).
• Plan and manage social media campaigns, growing our presence and engagement.
• Create and maintain landing pages that convert, focusing on clear messaging and user experience.
• Lead email marketing efforts, including crafting newsletters and automation flows.
• Collaborate with design and product teams to ensure content is consistent with the SheCodes brand voice and mission.
• Analyze performance metrics to refine strategies and report results.

We’re looking for someone who:

• Proven experience in content marketing for EdTech or info products.
• Strong copywriting and content creation skills.
• Proficiency in email marketing platforms (MailChimp, HubSpot, etc.).
• Ability to analyze data and make informed decisions.
• Knowledge of SEO best practices is a plus.
• Excellent communication skills and the ability to work in a fast-paced environment.

We’re looking forward to hearing from you!

At SheCodes, our team is made up of hard-working, quick-learning, passionate people. Even if you don’t fit all of the criteria listed in the description above, we encourage you to apply if you think you’ll be a good fit. We welcome and cherish diversity in our company to help sustain a well-rounded team and outlook.