Digital Marketing Account Manager

Job Description

Digital Marketing Account Manager (Local SEO & Google Business Profile) – Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a Digital Marketing Account Manager to manage a portfolio of client accounts while improving Google Business Profile performance, local search visibility, and online reputation.

This is a hands-on digital marketing role where you’ll combine technical Local SEO execution with client relationship management. You’ll personally optimize Google Business Profiles, execute local SEO initiatives, analyze performance, and present measurable results to clients through regular business reviews.

If you enjoy owning client relationships while driving tangible marketing results, this role is built for you.

What You’ll Own

Google Business Profile Optimization

• Manage and optimize Google Business Profiles across multiple client locations.
• Improve local search visibility through ongoing profile optimization.
• Maintain accurate business information, categories, services, photos, posts, and attributes.
• Develop strategies to increase profile visibility, customer engagement, and conversions.
• Monitor Google Business Profile performance and recommend improvements.

Local SEO Management

• Execute Local SEO strategies to improve Google Maps and local search rankings.
• Maintain NAP (Name, Address, Phone Number) consistency across online directories.
• Manage citations and strengthen local search authority.
• Implement review generation and online reputation management strategies.
• Monitor local search performance and identify optimization opportunities.

Client Account Management

• Manage a portfolio of approximately 15–20 client accounts.
• Build strong client relationships through proactive communication.
• Conduct monthly performance review meetings with clients.
• Present campaign results, insights, and recommendations in clear, non-technical language.
• Identify opportunities to improve client retention and support account growth.

Reporting & Marketing Analytics

• Prepare monthly marketing performance reports.
• Analyze key performance metrics including:
• Google Business Profile performance
• Local search rankings
• Customer engagement
• Website traffic
• Present actionable recommendations backed by performance data.
• Track campaign progress and identify opportunities for continuous improvement.

Marketing Tools & Process Improvement

• Evaluate, implement, and manage digital marketing tools.
• Recommend workflow improvements and automation opportunities.
• Stay current with Google Business Profile updates, Local SEO best practices, and industry trends.
• Improve internal marketing processes and reporting efficiency.

Internal Collaboration

• Partner with internal account management and operations teams.
• Support leadership with enterprise client reporting.
• Learn internal software platforms quickly and accurately interpret marketing data.
• Ensure clients receive a seamless, high-quality experience.

What Makes You a Strong Fit

• Strong blend of technical marketing expertise and client relationship management.
• Comfortable presenting marketing performance to non-technical stakeholders.
• Highly organized and proactive.
• Strong analytical mindset with attention to detail.
• Self-motivated and comfortable working independently.
• Excellent communicator who simplifies complex marketing concepts.
• Passionate about helping local businesses improve their online presence.

Required Experience & Skills

Experience

• 5+ years of hands-on digital marketing experience focused on execution.
• Proven experience optimizing Google Business Profiles across multiple businesses or locations.
• Experience independently managing multiple client accounts.

Technical Skills

• Strong expertise in:
• Google Business Profile optimization
• Local SEO
• Google Maps ranking factors
• Citation management
• NAP consistency
• Online reputation management
• Experience preparing and presenting client performance reports.
• Strong analytical skills with the ability to identify trends and optimization opportunities.
• Experience evaluating and implementing digital marketing software and tools.
• Excellent written and verbal English communication skills.
• Highly organized with exceptional attention to detail.
• Comfortable working independently in a remote environment.

Nice-to-Have

• Client-facing account management experience.
• Agency or white-label digital marketing experience.
• Experience supporting businesses with multiple locations.
• Experience in industries such as:
• Storage
• Parking
• RV & Boat Storage
• Automotive
• Hospitality
• Home Services
• Experience with:
• Google Analytics
• Google Search Console
• BrightLocal
• Whitespark
• SEMrush
• Ahrefs
• Familiarity with AI-powered marketing tools and automation.

What a Typical Day Looks Like

• Review client portfolio performance and identify optimization opportunities.
• Optimize Google Business Profiles and Local SEO initiatives.
• Monitor citations, reviews, and local search rankings.
• Prepare monthly performance reports and client presentations.
• Meet with clients to review results and recommend next steps.
• Coordinate with internal teams to resolve client requests.
• Research and implement new tools and process improvements.

In short: You’ll help clients strengthen their local online presence, improve search visibility, and grow their businesses through expert Google Business Profile optimization and Local SEO management.

Key Metrics for Success (KPIs)

• Improvement in Google Business Profile performance
• Growth in local search rankings
• Client retention and satisfaction
• Google Maps visibility
• Review generation and reputation improvement
• Accuracy and quality of reporting
• Portfolio growth and account health

Why Join Us?

• Own a portfolio of client relationships from strategy through execution.
• Combine technical marketing expertise with client-facing account management.
• High-impact role directly improving client visibility and business growth.
• Opportunity to build and improve an expanding digital marketing service.
• Fully remote work environment with long-term career growth.
• Opportunity to advance into:
• Senior Digital Marketing Account Manager
• Local SEO Manager
• Client Success Manager
• Digital Marketing Manager
• Head of Client Services

Interview Process

1. Spark Hire Intro Video (3–5 minutes)
2. Client Interview
3. Offer & Onboarding

What Happens After You Apply

After submitting your application, you’ll receive an email invitation from Spark Hire to record a short 3–5 minute Intro Video. This is the first step in our hiring process and can be completed whenever it’s convenient for you.

Instead of multiple initial screening calls, you’ll have one opportunity to introduce yourself, discuss your experience managing Google Business Profiles and Local SEO campaigns, explain how you’ve worked directly with clients, and share examples of improving local search visibility, presenting performance reports, and driving measurable marketing results. Your video will be reviewed by the hiring team before moving to the client interview.

You can record your video as many times as you’d like before submitting it—only your final version will be reviewed.

Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after applying.

Apply Now

If you’re passionate about Local SEO, Google Business Profile optimization, and helping businesses grow through measurable digital marketing results, we’d love to hear from you. Apply today and become a trusted marketing partner for a diverse portfolio of clients.