Graphic Designer + Landing Page Developer

Job Description

Graphic Designer & Landing Page Developer (Conversion-Focused) – Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (EST Preferred)

About the Role

At Pavago, one of our clients is hiring a Graphic Designer & Landing Page Developer to create high-performing marketing creatives and conversion-focused landing pages that drive measurable business results.

This is more than a traditional design role. You’ll own both the creative and technical execution of marketing campaigns by designing digital assets, building responsive landing pages, and continuously optimizing user experiences to improve lead generation and conversion rates.

If you enjoy combining creativity with performance marketing, understand user behavior, and can independently launch polished landing pages, this role is an excellent fit.

What You’ll Own

Creative Design

• Design high-converting marketing assets, including:
• Paid ad creatives
• Social media graphics
• Display banners
• Email graphics
• Promotional visuals
• Maintain brand consistency across all campaigns.
• Translate campaign messaging into compelling, performance-focused creative.
• Support marketing initiatives with engaging visual content.

Landing Page Design & Development

• Design modern, responsive landing pages.
• Build and launch pages using:
• Webflow
• Framer
• Similar no-code/low-code platforms
• Optimize pages for:
• Desktop
• Tablet
• Mobile
• Independently manage projects from design through production.

UX/UI & Conversion Optimization

• Improve layouts, user flows, and page structure to increase conversions.
• Apply UX/UI best practices across:
• Landing pages
• Forms
• Calls-to-action
• Visual hierarchy
• Support A/B testing and Conversion Rate Optimization (CRO) initiatives.
• Continuously improve pages based on user behavior and campaign performance.

Collaboration & Campaign Support

• Partner closely with:
• Marketing teams
• Copywriters
• Leadership
• Campaign stakeholders
• Execute creative requests while maintaining quality and consistency.
• Manage multiple projects and deadlines simultaneously.
• Update and optimize existing landing pages and marketing assets.

What Success Looks Like

• Landing pages launch quickly and accurately.
• Marketing creatives improve engagement and campaign performance.
• Pages are responsive, polished, and optimized for conversions.
• Brand consistency is maintained across all deliverables.
• Design work directly contributes to higher conversion rates and lead generation.

What Makes You a Strong Fit

• You understand how design influences user behavior and conversions.
• You can independently design, build, and launch landing pages.
• You think in terms of:
• User journeys
• Funnels
• Engagement
• Performance
• You balance creativity with speed and execution.
• You have exceptional attention to detail and design consistency.
• You thrive in fast-paced marketing environments.

Required Experience & Skills

Design & Creative

• Proficiency with one or more of:
• Figma
• Adobe XD
• Sketch
• Strong portfolio demonstrating:
• Landing pages
• Paid advertising creatives
• Digital marketing assets
• Conversion-focused design
• Strong understanding of:
• UX/UI principles
• Responsive design
• Visual hierarchy
• User behavior

Landing Page Development

• Hands-on experience with:
• Webflow
• Framer
• Similar landing page builders
• Ability to independently:
• Design
• Build
• Launch
• Optimize landing pages
• Experience creating responsive, high-performing pages.

Execution & Collaboration

• Strong project management and organizational skills.
• Excellent communication and collaboration.
• Ability to manage multiple projects independently.
• Comfortable working remotely in a fast-paced environment.

Nice-to-Have

• Experience in:
• Performance marketing
• Growth marketing
• Paid media environments
• Knowledge of:
• A/B testing
• Conversion Rate Optimization (CRO)
• SEO best practices
• Basic front-end skills:
• HTML
• CSS
• React
• Next.js
• Familiarity with:
• Git/GitHub
• Advanced prototyping
• Motion graphics or animation

Tools & Platforms

• Figma
• Adobe XD
• Sketch
• Webflow
• Framer
• Canva
• HTML/CSS
• GitHub
• Google Workspace

What a Typical Day Looks Like

• Design marketing creatives for paid campaigns.
• Build and launch responsive landing pages.
• Optimize layouts and conversion flows.
• Collaborate with marketing teams on campaign execution.
• Update and improve existing landing pages.
• Test usability across multiple devices.
• Manage multiple creative and development projects simultaneously.

In short: You create visually compelling marketing assets and high-converting landing pages that directly improve campaign performance, lead generation, and user experience.

Key Metrics for Success (KPIs)

• Landing page conversion rates.
• Speed and accuracy of landing page launches.
• Quality and consistency of creative assets.
• Campaign performance improvements driven by design.
• Efficient management of multiple projects.
• Mobile responsiveness and user experience quality.

Why Join Us?

• Own both design and landing page development.
• Directly impact marketing performance and lead generation.
• Work on:
• Landing pages
• Performance marketing campaigns
• Conversion optimization
• Digital brand experiences
• Blend creative design with technical execution.
• Growth opportunities into:
• Senior Designer
• CRO Designer
• Growth Designer
• Creative Lead
• Webflow/Framer Specialist

Interview Process

1. Initial Phone Screen
2. Spark Hire Intro Video (3–5 minutes)
3. Recruiter Interview
4. Client Interview
5. Offer & Onboarding

What Happens After You Apply

Right after you apply, you’ll receive an email invitation from Spark Hire to record your Intro Video. This short, self-recorded video is the next step that completes your application and can be recorded whenever it’s convenient for you.

Instead of repeating yourself across multiple screening calls, you’ll introduce yourself once, and your video will be shared with the hiring team. This helps the hiring team evaluate your communication style early, making future interviews more meaningful while reducing unnecessary interview rounds.

Don’t overthink it—you can record your video as many times as you’d like before submitting it. Only your final submission will be reviewed.

Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after submitting your application.

Apply Now

If you’re passionate about creating high-converting landing pages, designing marketing assets that drive measurable results, and combining creativity with performance marketing, we’d love to hear from you. Apply today and help build digital experiences that increase engagement, conversions, and business growth.