Marketing Specialist

Job Description

We are seeking a detail-oriented Marketing Coordinator to support the day-to-day implementation of marketing initiatives for a growing professional services organization. This role is ideal for someone who enjoys content creation, website management, social media execution, and maintaining structured marketing processes. The position offers an opportunity to contribute to a variety of marketing activities while developing valuable digital marketing skills. This is an execution-focused role, not a strategy or ownership one, making it perfect for someone who thrives on following established workflows.

Duties / Task to perform

• Create, format, and publish approximately 4 blog posts based on established marketing plans.
• Upload and manage blog posts in WordPress, including images, internal links, and basic SEO fields.
• Refresh and update existing website content as directed.
• Schedule and publish social media content using approved tools and templates.
• Repurpose blog content into social media posts while maintaining brand consistency.
• Execute LinkedIn outreach activities and support page growth initiatives.
• Perform website updates, including content changes, image updates, and landing page creation.
• Assist with backlink-building activities, directory submissions, and citation management.
• Track backlink performance and identify broken or removed links.
• Complete website updates and content changes based on client ticket requests.
• Build and maintain quarterly marketing execution plans.
• Update marketing scorecards and reporting dashboards with required performance data.
• Monitor execution progress and flag issues when necessary.

Requirements

• Experience working with WordPress, Waalaxy, Publer, and Semrush
• Proficiency with Canva or similar graphic design tools.
• Experience managing LinkedIn marketing, including page growth and targeted outreach.
• Basic understanding of content marketing principles.
• Familiarity with SEO fundamentals and content optimization.
• Strong attention to detail and ability to follow structured processes.
• Ability to manage recurring tasks consistently and accurately.
• Strong written communication and content formatting skills.
• Experience in a marketing, content creation, or related role (1–3 years preferred).
• Ability to work independently while following established workflows.

Schedule & availability: 8.00am to 12.00pm MST. This is a part-time position with potential of becoming a full-time position based on availability and performance.

Benefits

• Fully remote work environment
• Stable, long-term collaboration
• Clear scope of responsibilities and structured workflows
• Training and onboarding support
• Opportunity to work with international teams
• Exposure to modern tools and professional processes
• Supportive and collaborative work culture
• Opportunity for skill development and career growth

📌 Before You Apply, Please Read:

At Freelance Latin America, we’re excited to connect you with meaningful remote opportunities. However, we want to be clear:

⏰ These are professional roles with set schedules defined by the client.

Consistent availability is expected. You will have a set work schedule determined by the client, and you are expected to be present during those hours.

🤝 You will be part of the client’s team.

You’ll follow their company guidelines, communication practices, and workflows, ensuring seamless collaboration.

📈 KPIs and goals matter.

Your performance will be measured to ensure alignment with client expectations and project objectives.

🧑‍🏫 Training may be required.

You might need to complete training to fully understand your role, tools, and client processes.

🎯 Commitment and responsibility are essential.

We work with clients who rely on your dedication to deliver consistent, high-quality results. This is key to building trust and long-term partnerships.

🚀 Ready to grow your career with us?

Apply only if you are ready to commit, learn, and take ownership of your role.