Digital Marketing Specialist

Job Description

We're looking for a Digital Marketing Specialist to support the execution of marketing initiatives across social media, paid media, email marketing, SEO, and campaign coordination for a fast-moving renovation and restoration contractor serving the multifamily housing, hospitality, and commercial industries across the United States.

This is a hands-on execution role. You will manage social media accounts, run paid campaigns, build and deploy email workflows, monitor performance, and keep marketing projects moving across multiple channels simultaneously. If you are organized, analytical, and comfortable owning digital marketing execution without heavy oversight, this role is a strong fit.

Why You'll Want to Join

• You will be paid in USD (bi-monthly: every 15th and 30th)
• Paid Time Off in accordance with company policy
• Observance of Holidays per company guidelines
• 100% remote setup so you can work wherever you're most productive
• This role requires availability during US business hours
• Work across a broad mix of digital marketing channels with real ownership and direct access to the Director of Marketing

What You'll Work On

Social Media Management

• Maintain and manage company social media accounts across platforms
• Create advertising materials and branded content using design and marketing tools
• Schedule and publish posts across multiple platforms and track engagement performance
• Support special projects, company events, webinars, and promotional campaigns

Paid Media

• Assist in the setup, monitoring, and optimization of paid media campaigns across Google Ads, Meta, and LinkedIn
• Conduct keyword research and competitor analysis and present findings to the marketing team
• Assist with landing page updates, lead capture forms, and campaign tracking implementation

Email Marketing and Automation

• Create, build, schedule, and deploy email marketing campaigns with audience segmentation
• Assist with the development and execution of automated email workflows and drip campaigns
• Monitor email campaign performance including open rates, click-through rates, conversions, and unsubscribe trends

Analytics and Reporting

• Monitor website traffic and digital campaign performance using Google Analytics and other reporting tools
• Research industry trends and identify growth opportunities
• Collaborate with internal departments to ensure marketing requests are addressed and projects stay on track

What You Bring

• 2 to 3 years of proven digital marketing experience
• Hands-on experience with social media management, email marketing, and paid media campaigns
• Proficiency with design and marketing tools such as Canva, Microsoft Design, or Adobe Acrobat
• Familiarity with Google Ads, web analytics platforms, and CRM tools
• Understanding of SEO, SEM, keyword research, website optimization, and digital advertising strategies
• Experience with LinkedIn marketing and navigation
• Familiarity with marketing automation platforms and workflow management tools
• Strong written and verbal English communication skills
• Detail-oriented with excellent time management and the ability to manage multiple projects simultaneously

Nice to Have

• College degree in Marketing, Communications, Business Administration, or Digital Marketing
• Experience in construction, renovation, real estate, or a related B2B industry
• Background working with a Director of Marketing or similar senior stakeholder in a fast-paced environment
• Experience with Google AdWords campaign management

How to Apply

Please include:

1. Your updated resume
2. A portfolio link or examples showing at least 2 to 3 digital marketing campaigns or projects you owned including social media, email, or paid media work
3. A short Loom video (1 to 2 minutes) introducing yourself, walking through your experience across digital marketing channels, and describing how you manage multiple campaigns simultaneously

Only candidates who submit both examples and a Loom video will be moved to the next step of the hiring process.

If you are a detail-oriented digital marketer who can execute across channels, keep campaigns running cleanly, and bring consistency and quality to every deliverable, this role gives you the scope and the direct impact to do your best work.

Application Process Overview

Our comprehensive selection process ensures we find the right fit for both you and our clients:

1. Initial Application - Submit your application and complete our prequalifying questions
2. Video Introduction - Record an video introduction to showcase your communication skills and work experience
3. Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable)
4. Recruitment Interview - Initial screening with our talent team
5. Executive Interview - Meet with senior leadership to discuss role alignment
6. Client Interview - Final interview with the client team you'd be supporting
7. Background & Reference Check - Professional reference verification
8. Job Offer - Successful candidates receive a formal offer to join the team

Each stage is designed to evaluate your fit for the role while giving you insights into our company culture and expectations. We'll keep you informed throughout the process and provide feedback at each step.