Lago

Social Media Manager

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Job Description

Social Media Manager
Schedule: Monday - Friday. 9AM - 5PM PST
Remote: Eastern Europe
USD Salary: $11/hr

The Social Media Manager is responsible for managing and growing B2B content presence on LinkedIn. This role owns executive ghostwriting for C-Suite leaders, develops long-form thought leadership content for the company’s LinkedIn account, and coordinates cross-functionally with department leads to surface relevant topics. The ideal candidate balances creative storytelling with a strategic understanding of B2B audiences.

Primary Responsibilities:

  • Ghostwrite authentic, voice-matched LinkedIn content for C-Suite executives: building each leader’s personal brand and industry authority
  • Develop and publish long-form content for the official Company LinkedIn page, driving brand awareness and audience engagement within a B2B context
  • Build and manage a consistent content calendar aligned with company goals and go-to-market priorities
  • Coordinate with department leads across the organization to identify relevant topics, internal expertise, and timely subject matter to fuel the content pipeline
  • Monitor LinkedIn performance metrics and apply insights to continuously optimize content strategy and posting cadence
  • Ensure brand voice consistency across all LinkedIn content, both executive and company-level
  • Stay current on LinkedIn best practices, algorithm changes, and B2B content trends
  • Other duties as assigned

Requirements

  • Bachelor’s Degree in Marketing, Communications, Journalism, or related field preferred
  • Proven years of experience in B2B content marketing or social media management, with a focus on LinkedIn
  • Demonstrated ghostwriting ability; skilled at capturing and adapting tone and voice for different personalities
  • Strong written communication skills — able to translate complex ideas into clear, compelling content
  • Self-starter with strong organizational skills and the ability to manage multiple content threads independently
  • Familiarity with LinkedIn’s content formats, best practices, and engagement strategies
  • Basic understanding of content analytics and performance tracking
  • Experience writing for SaaS, tech, or startup environments is a plus
  • Proficiency in Google Docs, Sheets, or similar productivity tools

Benefits

  • Remote Work: Work from anywhere—our team is global, and we value work-life balance.
  • Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us.
  • Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.