Senior Social Media Specialist

• Support day-to-day social media management, with a focus on YouTube and LinkedIn 

• Create and edit high-quality video content for social media, including short-form (LinkedIn, Instagram, YouTube Shorts) and occasionally longer-form  

• Develop motion graphics and lightweight animations to enhance storytelling 

• Support social campaign planning from concept through to delivery 

• Optimise content for each platform, with a strong understanding of YouTube best practices (thumbnails, titles, retention, SEO) 

• Collaborate with internal teams to capture content at events, shoots, and day-to-day moments 

• Partner with marketing, PR, and product teams to translate messaging into compelling social content 

• Monitor performance and continuously refine content based on insights and trends 

• Stay on top of social and video trends, bringing fresh and relevant ideas to the table

• 3–5 years of experience in social media, content creation, or digital marketing 

• Proven experience creating video-first social content (in-house or agency) 

• Strong editing skills and motion design capability (e.g. Premiere Pro, CapCut, After Effects) 

• Experience managing or growing a YouTube channel, with a solid understanding of analytics and optimisation 

• Experience creating both short-form (15–60 seconds) and longer-form video (2–5+ minutes) 

• A strong eye for storytelling, pacing, and visual composition 

• Confident writing for social - clear, concise, and platform-native 

• Comfortable filming content (mobile-first and basic production setups) 

• Ability to work cross-functionally in a fast-paced environment 

• Strong organisational skills and ability to manage multiple content streams 

ADDITIONAL: 

• The role is remote-based, with an expectation of travel for key industry events.