🥥 Content & Influencer Marketing Manager - Job Code: 1774912968007

Job Description

At Coconut 🥥, we connect founders and businesses with top-tier remote talent while prioritizing meaningful, reliable partnerships. We believe success happens when everyone wins. Clients achieve their goals, and our virtual professionals find purpose and growth in their work. We're currently looking for top talent to fill the role below:

Role: Content & Influencer Marketing Manager

Monthly Rate: $2,500

Availability: Full-time - 40 hours/week

Time Zone: Pacific time business hours

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To streamline your application, please carefully review and complete ALL THREE items below before proceeding to the application form.

What to Prepare:

1️⃣ English Proficiency Rating – You will need to enter your CEFR English proficiency level in the application form. If you’re unsure of your rating, you can take a quick assessment here: EF SET Quick Check.

2️⃣ Coconut VA Profile (Resume) – Before submitting your application, please create your Coconut VA profile using this template: Coconut VA Profile Template. ⚠️⚠️⚠️ YOUR RESUME MUST FOLLOW THIS FORMAT AND SHOULD BE IN ENGLISH. This is a test of how keen you are with details and how well you follow instructions. ⚠️⚠️⚠️

3️⃣ 1-Minute Introduction Video – Record a short introduction video (preferably using Loom) and provide the link in your application. Before you do, check out these video tips and sample videos. Important: By submitting your video, you grant Coconut permission to share it on our platforms to help increase your chances of being matched with a client. Videos with broken or dummy links will result in disqualification.

Requirements

Experience Needed:

Experience Needed/Responsibilities:

Influencer Marketing

• Identify, vet, and reach out to relevant influencers across social platforms aligned with our brand and creator audience

• Negotiate partnerships, manage contracts, and maintain ongoing influencer relationships

• Track campaign performance (impressions, reach, engagement, conversions) and iterate based on data • Stay ahead of influencer trends, emerging creators, and platform shifts

Creator Campaigns & Contests

• Develop and manage creator contests — including prize structures, submission guidelines, and winner selection — to drive user-generated content on our platform

• Build scalable systems for running recurring creator campaigns that encourage creators to produce

AI-generated content using our tools

• Coordinate cross-functionally with product and design to support campaign needs

• Explore new approaches to community-driven growth beyond contests (challenges, collabs, ambassador programs, etc.)

Organic Social Media

• Own our brand voice and content calendar across Instagram, X (Twitter), and LinkedIn

• Create and publish engaging written and visual content tailored to each platform

• Grow our following organically through consistent posting, community engagement, and trend-aware content

• Analyze performance metrics and optimize content strategy based on results

YouTube Content

• Produce and manage a consistent cadence of video content for our YouTube channel

• Develop content ideas showcasing our platform's capabilities, creator success stories, tutorials, and behind-the-scenes content

• Script, coordinate production, and publish video content — comfortable being scrappy with a startup budget

• Optimize video titles, descriptions, and thumbnails for discoverability

Good to have:

Strong written and visual communication skills — you can write a punchy caption and a compelling brief

- Comfortable with video content creation and basic editing

- Data-driven mindset: you track what matters and adjust based on results

- Bonus: experience in AI, creative tools, or creator platforms

- Bonus: existing network of relevant influencers or creatorsStrong written and visual communication skills — you can write a punchy caption and a compelling brief

Non-negotiable Requirements:

• 2–4 years of experience in influencer marketing, social media management, or content creation — ideally in a tech or creator-economy company

• Proven track record of running influencer campaigns and growing organic social audiences

• Experience creating content for Instagram, X, LinkedIn, and YouTube

Industry/Tools Experience:

AI, creative tools, or creator platforms

Benefits

We’re all about uplifting lives in Coconut and we make sure we provide benefits that support work-life balance, well-being, and growth. Here’s what you can look forward to as part of the Coconut Community! ✨

✅ Competitive Salary – We recognize your skills and experience with a great compensation package.
✅ 13th Month Pay – Enjoy an extra month’s salary—because who doesn’t love a little bonus?

✅ Paid Time Off – Recharge with 12 days of PTO to use however you like—vacation, self-care, or just a break from it all!
✅ US Holidays Off – Enjoy 12 paid US holidays throughout the year.
✅ Maternity & Paternity Leave – We support growing families with dedicated leave for new parents.

✅ Comprehensive Healthcare – We’ve got you and your family covered with quality healthcare benefits.
✅ Life Insurance* – Our full-time HMO plan includes life insurance for extra peace of mind.
✅ Mental Health Support – Prioritize your well-being with access to mental health consultations and wellness resources.

✅ Milestone Gifts & Birthday Treats – We celebrate your achievements and make your special day even better!
✅ Exciting Team Experiences – Think island getaways, virtual town halls, and regional meetups—because work should be fun, too!

✅ Stay Connected – Be part of a supportive network where you can learn, grow, and connect with amazing people.

Some benefits may vary. Full details will be provided during the onboarding process.