Social Media Manager

Job Description

We are looking for an SMM Manager to work with developer projects in the branded residences and luxury real estate segment.

We operate in the international market and work with premium real estate brands and audiences.

Responsibilities:

• Develop and execute content plans in line with the approved strategy
• Manage and grow social media channels: Instagram (key platform), Facebook, LinkedIn, YouTube
• Develop and optimize SMM strategies aligned with business objectives
• Create detailed briefs for designers and the production team via ClickUp
• Select references and participate in developing creative concepts
• Write social media copy (copywriters review, but content creation is the SMM Manager’s responsibility)
• Work in Figma (adapting templates, placing copy, basic visual assembly)
• Community management: replies, engagement, communication according to brand guidelines
• Analyze performance, prepare reports, and work with KPIs (reach, audience growth)
• Monitor the real estate market (including UAE), competitors, and trends

Requirements

• 1+ year of experience in SMM
• Mandatory experience in real estate
• Experience working with developer projects
• Strong Figma skills
• Experience with video editing tools (CapCut, Premiere Pro, or similar)
• Solid understanding of SMM metrics and KPI tracking
• English level B2-C1
• Strong portfolio with proven cases

Nice to Have:

• Experience working with the UAE real estate market
• Experience in luxury / fashion / premium segments
• Experience launching new projects or brands
• Experience working with international audiences

Benefits

• Work with international developer projects
• Projects in the branded residences and luxury real estate segment
• Remote format
• 6/1 working schedule (Saturday is flexible, but availability is required)
• Salary discussed individually based on interview results

If you understand luxury visual culture, think strategically, and can build structured SMM processes — we would be happy to connect.

P.S. Please note that this role includes a test assignment as part of the selection process.