Outreach & Lead Generation Specialist (Financial Industry)

Job Description

IBMC is looking for a highly experienced Outreach & Lead Generation Specialist with a deep understanding of the financial and prop trading industry. This role is not about mass emailing generic addresses such as info@ or support@. In this space, over 99% of prop firm owners and decision-makers operate behind the scenes and do not publicly present themselves on LinkedIn or other social media platforms.

Your mission is to design and execute smart, creative, multi-channel outreach strategies that successfully reach real decision-makers within the prop trading ecosystem, despite these constraints.

Responsibilities

• Develop and execute advanced outreach strategies tailored specifically to the prop trading Industry
• Identify and reach prop firm owners, founders, or key decision-makers who are not publicly visible
• Go beyond generic email outreach and create multi-channel strategies (LinkedIn, Telegram, Discord, private communities, referrals, databases, etc.)
• Research and map the prop trading ecosystem to uncover real contacts
• Personalize outreach messages to maximize response and conversion rates
• Track outreach performance, response rates and continuously optimize strategies
• Work closely with the sales and management team to qualify and hand over high-quality leads
  

Requirements

• Proven experience in outreach and lead generation within the prop trading, brokerage, trading, fintech, or financial services industry
• Strong understanding of the prop firm business model and its unique challenges
• Demonstrated ability to reach hard-to-access decision-makers
• Creative, strategic thinker who does not rely on standard templates or mass outreach
• Strong research and analytical skills
• Excellent written English and communication skills
• Self-driven, structured and results-oriented

What This Role Is Not

• This is not a generic SDR role
• This is not mass emailing info@ or support@ addresses
• This is not basic LinkedIn scraping and templated outreach

Benefits

• Work with a fast-growing tech company deeply embedded in the Financial Industry
• High impact role with real ownership over outreach strategy
• Competitive compensation based on experience and performance
• Fully remote and flexible working environment