Account Director

Job Description

The Account Director is a key revenue-driving role within NeoReach, focusing on client acquisition, campaign proposals, and account growth. This individual will serve as a client-facing expert, owning the end-to-end sales process from prospecting to proposal creation, while also assisting campaign execution to ensure exceptional client experiences. Success in this role hinges on strong communication skills, strategic thinking, and a results-driven mindset.

This role is ideal for a motivated professional who thrives on building client relationships and driving revenue growth. As an Account Director, you will play a pivotal role in connecting brands with impactful influencer marketing solutions while contributing to the agency’s success.

Key Responsibilities

Client Acquisition & Sales

• Proactively identify and pursue new business opportunities through outbound prospecting, networking, and lead generation.
• Conduct discovery calls to understand client needs, objectives, and challenges.
• Develop customized proposals and quotes that align with client goals and budgets, presenting solutions in a compelling manner.
• Negotiate contracts and agreements to close deals while maintaining profitability for the agency.
• Build and maintain strong relationships with prospective and existing clients to drive repeat business and referrals.

Account Growth & Retention

• Serve as the primary contact for clients, providing ongoing support and ensuring their needs are met throughout the campaign lifecycle.
• Proactively identify upsell and cross-sell opportunities to grow existing accounts, introducing additional services or solutions that align with client objectives.
• Track client satisfaction and foster long-term partnerships by consistently delivering value and results.

Campaign Support

• Collaborate with the operations team to ensure smooth execution of influencer marketing campaigns.
• Provide input on creative strategies and campaign timelines to align with client deliverables.
• Address client concerns or challenges promptly, working with internal teams to resolve issues efficiently.

Sales Pipeline Management

• Maintain an organized and active sales pipeline, tracking all outreach, follow-ups, and opportunities in the CRM system.
• Regularly report on sales activity, pipeline health, and revenue targets to senior management.
• Stay informed on industry trends, competitive insights, and emerging platforms to effectively position agency services.

Day-to-Day Tasks

• Conduct outbound prospecting via email, LinkedIn, and other channels to generate leads.
• Host client calls and pitch meetings, tailoring solutions to their unique goals and challenges.
• Write and present detailed proposals and quotes, incorporating market insights and strategic recommendations.
• Collaborate with the operations team to finalize campaign details, budgets, and timelines.
• Follow up with clients post-campaign to assess satisfaction and pitch future opportunities.
• Track progress toward sales goals and adjust strategies to meet or exceed targets.

Requirements

• 2+ years of experience in sales, account management, or business development within marketing, advertising, or related fields.
• Proven track record of meeting or exceeding sales targets.
• Strong ability to craft persuasive proposals and confidently present ideas to clients.
• Excellent communication, negotiation, and relationship-building skills.
• Familiarity with influencer marketing strategies, platforms, and tools is a plus.
• Self-motivated, highly organized, and able to manage multiple clients and priorities simultaneously.

Benefits

This role offers a competitive base salary, complemented by a performance-driven commission structure. Account Directors have the opportunity to earn up to an additional $50,000 annually through commission by achieving or exceeding their sales goals.