Included Health

Director & Associate General Manager - Health Plan Channel

Job Description

Included Health’s Care Delivery General Management team is responsible for the P&L of our portfolio of clinical products, which deliver services to millions of members each year across health plan, enterprise, and direct-to-consumer channels. As an Associate General Manager on the team, you will lead the overall business strategy and performance of our largest channel, Health Plans– guiding how and what we sell to maximize value for our Health Plan clients and members. You will report to our Sr. Associate General Manager.

You will collaborate across the organization to design and accomplish a cohesive, long-term growth vision for our Health Plan channel, including business line and product expansion. You will understand the needs of Health Plan buyers and consumers inside and out, combining market trends and client insights to guide prioritization and resource investment decisions for your channel. You will flex between strategist and operator mindsets, ensuring execution against tactical priorities that map to Included Health’s long-term goals.

Your daily work includes a mix of business strategy (e.g. analyzing trends in the Health Plan space, building business plans, identifying partnership opportunities), product vision (e.g. developing a POV on how to build solutions that address Health Plan needs), operations (e.g. identifying and sizing important scale opportunities), and commercial execution (e.g. supporting complex sales efforts and strategic client projects).



Responsibilities:
  • Define and monitor key metrics for your channel across bookings, revenue growth, scale, engagement, member experience, and clinical value, partnering across teams to ensure execution against the daily activities necessary for business success.
  • Translate performance insights and competitive intelligence into priorities for organizational action, designing and leading projects to respond to important challenges and opportunities in your channel.
  • Develop the long-term growth strategy and financial model for your channel, leading decisions around pricing, packaging, and technical/operational resource allocation to guide the highest impact.
  • Collaborate with our Sales and Customer Success teams to develop engagement plans for strategic prospects and clients– translating market feedback into our product design, leading the assessment of new business opportunities, and guiding tradeoffs between revenue and margin to optimize overall channel performance.
  • Evaluate opportunities to enter new lines of business within your channel, building executive agreement for your business cases, scoping entry requirements, and leading launches.

  • Qualifications and Requirements:
  • Bachelor's degree or equivalent practical experience
  • 10+ years of relevant professional experience, with at least 5 of those years focused on health plan commercial strategy internally at a carrier, in a management consulting role, or at a technology company selling into health plans
  • Demonstrated experience driving successful sales, partnerships, or go-to-market strategies
  • Data-driven decision-making
  • Collaborate across all organizational levels
  • Experience leading strategic and high-stakes projects that provide measurable growth

  • Physical/Cognitive Requirements:
  • Capability to remain seated in a stationary position for prolonged periods.
  • Eye-hand coordination and manual dexterity to operate keyboard, computer and other office-related equipment.
  • Occasional travel