Houzz

Field Marketing Manager

Job Description

About the Role

The Field Marketing Manager is responsible for building awareness of and demand for Houzz Pro software among local home building and remodeling communities via highly targeted in-person education and events and also managing a small team of field marketing associates in other markets in the US. Success will be measured by the number of relevant in-person attendees at events you drive and leads generated for Houzz Pro software. 


What You’ll Do
  • Promote Houzz Pro software and educate home builders and remodelers in your designated local markets about the tools by setting up local educational events, working with local building and remodeling association chapters, leveraging or building your personal network and similar activities
  • Generate affinity for the Houzz and Houzz Pro brands, and leads for the sales team, via personal outreach and community relationship building
  • Work with Houzz industry marketing team as appropriate for support on social media, marketing materials, event execution etc.
  • This is a travel-intensive position, 75%+ travel

  • At a Minimum, We’d Like You to Have
  • Experience teaching groups in-person about new products or services, ideally software
  • Confidence in presenting, relationship building and meeting new people
  • Strong people skills and highly proficient networker
  • Comfortable cold calling to set up free educational events (no direct selling involved)
  • Experience managing a small team
  • Results focused approach, ability to move quickly and adjust approach to find the best path to success
  • Ability to use data to prioritize objectives and make decisions
  • 5+ years of work experience
  • A vehicle you can drive to events 

  • Ideally, You'll Also Have
  • Knowledge of or experience with home building or remodeling businesses
  • Some experience at a B2B SaaS company
  • Experience with event planning & execution
  • BA/BS in Business, Marketing, or a related field (or demonstrate comparable experience)