Job Description
About Us
Our vision is to bring people together through Avakin Life, one of the world’s largest and most immersive metaverses, enabling players to socialise, share, and express themselves through fashion. Lockwood Publishing offers a dynamic, collaborative, and creative environment with great benefits, including an employee share scheme. If you're passionate about shaping the future of digital fashion, we want to hear from you!
Role Overview
We are looking for a Digital Fashion Designer to join our creative team and contribute to the development of virtual fashion for Avakin Life. You will design trend-led, high-quality fashion assets, collaborating with cross-functional teams to ensure that clothing, accessories, and event outfits align with player expectations and drive in-app purchases (IAP). Working alongside 3D artists and experience designers, you will help bring immersive fashion experiences to life in the metaverse.
Key Responsibilities
- Fashion Design: Create innovative, on-trend virtual clothing, accessories, and footwear that resonate with our player base.
- Collaboration: Work closely with character artists, 3D modellers, and experience designers to ensure that fashion items integrate seamlessly into the game.
- Trend Awareness: Research and apply real-world fashion trends to virtual designs, ensuring that the collection remains fresh, relevant, and appealing.
- 3D & 2D Development: Develop 2D sketches and 3D mock-ups using software such as Marvelous Designer, Clo3D, Blender, Maya, ZBrush, and Substance Painter.
- Event Fashion Integration: Support the development of fashion collections for in-game events, ensuring that designs align with event themes and immersive experiences.
- Player-Centric Approach: Understand player preferences and feedback to refine and enhance virtual fashion offerings.
- Quality Assurance: Ensure all designs maintain high visual and technical standards, optimised for mobile performance.
- Marketing Support: Assist in creating fashion marketing materials, including promotional imagery and social media content, to showcase new collections.
Requirements
- Experience: 1+ years of experience in fashion design, with a strong interest in digital and virtual fashion.
- Technical Skills: Proficiency in Adobe Creative Suite, Marvelous Designer, Clo3D, Blender, Maya, ZBrush, and Substance Painter.
- Creativity & Adaptability: Ability to translate real-world fashion trends into compelling virtual designs.
- Collaboration & Communication: Strong team player, comfortable working with cross-functional teams.
- Passion for Digital Fashion & Gaming: Enthusiasm for virtual fashion, gaming, and metaverse trends.
Desirable Skills
- Knowledge of PBR texturing and garment construction.
- Experience in digital fashion marketing, social media, or influencer collaborations.
- Familiarity with AI-driven design tools for fashion generation.
Benefits
Why join Lockwood Publishing?
- Employee Share Scheme – Be part of our success.
- Remote & Flexible Work Environment – With occasional office visits.
- Innovative & Creative Projects – Work on one of the largest metaverses globally.
- Career Growth & Development – Opportunities to expand your skills in AI-driven fashion design.
Please be sure to attach or link your portfolio in your CV.