Content Marketing Manager

Job Description

Resume Target is the top-rated professional resume writing service in North America, empowering job search and career transition for individuals across all industries and career levels for over 20 years. With a leadership team boasting 50+ years of recruiting experience and expertise in modern hiring techniques. Resume Target has developed an unmatched, proprietary resume-writing process. Our custom-tailored approach has helped countless clients gain a competitive advantage and achieve job search success. 

We seek a data-driven Content Marketing Manager to develop and execute compelling content strategies that engage our target audience and drive business growth—partnering with our leadership team in developing and executing B2B marketing strategies that drive pipeline and revenue growth. 

Key Responsibilities: 

• Create compelling sales enablement content and collateral including blog posts, social media content, newsletters, website copy, white papers, case studies, and video scripts 
• Develop multi-channel campaign cadences for lead conversion 
• Drive collaboration between Sales and Marketing teams 
• Develop and execute content strategies aligned with marketing objectives 
• Manage content calendar and publishing schedule 
• Drive SEO optimization through keyword research and best practices 
• Track and analyze content performance metrics (engagement, conversions, reach) 
• Research industry trends and competitor content 
• Maintain a consistent brand voice across all platforms 
• Leverage AI tools for content creation, optimization, and analysis 

Requirements: 

• Bachelor's degree in Marketing, Communications, or related field 
• 5+ years of content marketing experience 
• Exceptional writing and editing skills 
• SEO and content analytics expertise 
• Experience with AI content tools 
• Strong project management abilities 

What We Offer: 

Competitive compensation + benefits 

Growth opportunities 

Innovative tech environment 

Ideal Candidate Will Have: 

Experience partnering with senior leadership 

Industry partnership and influencer management skills 

Strong project management abilities