Marketing Manager

Job Description

As a Marketing Manager at Smartpricing, your focus will be on international markets, and you will play a key role in driving growth across these regions. You will develop and execute marketing strategies across our products, focusing on lead generation, revenue growth, and client acquisition. Your responsibilities include:

• Lead generation and revenue growth: drive the generation of MQLs and contribute to revenue growth in international markets, ensuring a steady flow of high-quality leads to support sales.
• Market and product mastery: develop a strong understanding of the market, products, and customer journey to design aligned and innovative marketing strategies.
• Channel experimentation and optimization: experiment with organic and paid acquisition channels, continuously optimizing for effectiveness to meet OKRs and improve team operations.
• Innovation and creativity: stay updated on industry trends and emerging technologies to drive innovative marketing strategies and creatively engage target audiences.
• Project leadership and management: lead marketing projects from start to finish, ensuring timely completion and successful execution within budget and objectives.
• Performance analysis and improvement: analyze marketing performance data, gain insights, and make data-driven decisions to continuously improve strategies and campaigns.
• Cross-functional collaboration: collaborate with sales, product, and customer support teams to align marketing strategies with business goals and leverage external partnerships.

• 5 plus years of experience in marketing operations, ideally in B2B SaaS or startups/scale-ups.
• Proficiency in SEO/SEM, content marketing, social media, and email marketing.
• Strong skills in data analysis and reporting (e.g., Google Analytics, HubSpot). 
• Strong skills in market research and analysis. 
• Experience in project management and budget management.
• Expertise with marketing automation, CRM systems, and ad platforms (Google Ads, LinkedIn).
• Strong copywriting skills for creating compelling marketing content, including ads, emails, and web content.
• Ability to create compelling content and manage creative tools (Adobe Creative Suite, Canva).
• English - native speaker
  German speaking (not essential)

• Work in a small and top-performing team that moves extremely fast where you are extremely important.
• Work without having to deal with jerks and ego-maniacs.
• The opportunity to join one of the best travel-tech sales teams in Europe.
• A place where your talent can blossom.
• An environment where mistakes are allowed – we make bold choices to achieve ambitious goals, learn from mistakes, and move forward.
• A place where your voice matters – meetings provide space for new ideas and projects, regardless of your role or seniority.
• Continuous growth – we challenge the status quo, renewing our sales processes and approaches to meet challenging goals.
• We have fun while working! We are easygoing people.
• Work with the best software out there to automate repetitive tasks and let you focus on customers and targets.
• Remote working with frequent opportunities to meet up.
• Fun and enriching experiences – unforgettable team-building events that go beyond the usual outings.
• Competitive salaries and bonuses – as a meritocratic team, we recognize talent and hard work, rewarding them appropriately.

Still not convinced? Check out our "Work With Us" page for more about our mission, values, and why we love working at Smartpricing: Lavora con noi - Unisciti alla missione di Smartpricing

If you're reading this, it means you're genuinely interested, and that excites us! Here's what you need to know:

• We're highly driven and set our goals higher than most, pushing boundaries others may deem impossible.
• We work much harder than most companies out there.
• Every day, we step out of our comfort zones, fueling rapid growth and learning, even though it might come with its stress.
• We hold ourselves and our team to the highest standards of excellence and culture.
• Should we feel that this role isn't the right match for you, for the benefit of both parties, we may need to part ways.

We hope this sheds light on whether this could be your next adventure. If you believe it is, we warmly invite you to apply. Discover your full potential with us!