Design and implement lead prospecting strategies and roadmaps which align with the company’s sales and marketing objectives
Research and identify potential leads through various channels
Qualify leads based on established criteria to determine their potential as customers.
Plan, execute, and optimize end-to-end lead generation campaigns using channels such as email marketing, social media, content marketing, SEO, PPC, etc.
Develop A/B testing strategies to identify and implement high-performing reach-out approaches.
Work closely with sales teams to ensure seamless handoff of qualified leads, track lead outcomes, and adjust strategies based on feedback.
Analyze lead generation metrics to evaluate campaign effectiveness and refine strategies for improved outcomes.
Requirements
5+ years of work experience in marketing with a strong focus on B2B lead generation and SaaS marketing
Bachelor’s degree in marketing, business administration, communication, or related field (preferred)
Proficiency in CRM and marketing automation tools
Strong organizational, data analysis and time management skills
Excellent written and verbal communication
Self-motivated, proactive individual
Advanced English proficiency (at least C1 English level)
Benefits
Competitive pay and bonus
Remote role: travel and work from wherever you want
Flexible work schedule to enable a smoother work-life balance
Unlimited time off
Learning and growth opportunities within the company
Work in an agile, fast-paced tech-driven environment that is transforming conversational commerce through AI
Be part of a supportive and dynamic team where collaboration and creativity are celebrated