Head of Marketing

Job Description

The Mill Adventure is a scale-up with the ultimate mission of building awesome products that will change the way the iGaming industry operates. We started our journey in 2019, with the vision of building a technology driven organisation and creating a team consisting of the best of the best specialists in their respective fields.

Today, we provide a complete gaming platform, including licences and operations, for rapid deployment and success in iGaming. Our team of 100+ technology and iGaming experts is guided by passion for invention, operational excellence and commitment to improve the inefficient.

We trust and value our team and we strive to accommodate the right working conditions for each individual, in remote, office based or mixed models. We see the strength in being different and embrace the cultural diversity existing in our group

As our business continues to grow, we are looking for an experienced Head of Marketing to drive the marketing strategy, develop our brand identity and increase our brand recognition with a hands on approach.

In this role you will be responsible for:

• Create a clear the marketing strategy and subsequent marketing roadmap, with a data driven, research-based approach

• Own the marketing and PR functions within the organization

• Collaborate with cross-functional teams, especially Sales, Product Development, and Operations, to drive brand awareness, loyalty, and revenue growth
• Plan, execute, and analyze marketing campaigns to promote our platform and services.
• Increase brand awareness through robust, multi-channel marketing strategies that deliver measurable results
• Oversee the development and implementation of integrated marketing campaigns, including digital marketing, advertising, promotions, and public relations
• Manage the marketing budget and allocate resources effectively to maximize return on investment
• Establish and monitor key performance indicators (KPIs) to measure marketing effectiveness and drive continuous improvement
• Stay ahead of industry trends, emerging technologies, and best practices to ensure competitive advantage

Requirements

• Proven experience in a senior marketing leadership role, within the iGaming industry
• Clear experience with building strategy, setting structure and measuring results in everything brand management
• Competency in building and following marketing budgets
• Innovative, creative and structured individual
• Technology savvy
• Talented negotiator and stakeholder manager
• Education in Marketing (Master Degree preferred)
• Excellent communication skills
• Structured approach to work
• Great organisational and prioritization skills
• Autonomous and self-motivated
• High learning drive

Benefits

• A lean, focused company, offering a flexible working environment
• The opportunity to work with and learn form a highly skilled, talented team
• A great company culture, where accountability is innate, transparency is key and competency is virtue
• Being part of a small, tight knit, caring community
• Work equipment of your choice
• Private health insurance
• Learning budget
• Parking/transport or co-working allowance
• Company wide and team based get togethers