Marketing Specialist

Job Description

We are looking for a creative and analytical Marketing Specialist to support a flexible, collaborative team. This role will focus on market research, campaign planning, CRM organization, email marketing, LinkedIn outreach, and performance analysis across digital and traditional marketing channels.

Duties / Task to perform

• Conduct market research to identify consumer needs, habits, trends, and new branding opportunities.
• Develop and implement marketing campaigns across digital and traditional channels.
• Prepare email marketing plans for targeted audience groups.
• Plan and support LinkedIn campaigns aimed at specific B2B audiences, including prefabrication manufacturers.
• Import, organize, and tag contacts and lists in the CRM.
• Collaborate with sales to strengthen marketing strategies and campaign execution.
• Analyze marketing data to measure campaign performance and improve future strategies.
• Manage marketing budgets and support the production of marketing materials.
• Stay current with marketing tools, technologies, SEO practices, and social media strategies.
• Prepare written outlines for new tasks, test new approaches, and adjust strategies as needed.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3–5 years of experience in a marketing role, with experience managing comprehensive marketing campaigns.
• Strong analytical skills and experience using marketing metrics and data analysis tools.
• Proficiency in digital marketing channels, SEO, and social media strategy.
• Experience with CRM contact organization, tagging, and campaign list management.
• Excellent written and verbal communication skills.
• Strong collaboration skills and the ability to work across departments.
• Creative mindset with the ability to identify original branding and campaign opportunities.
• Open-minded, curious, and willing to learn new tools and processes.
• Comfortable working in a fluid environment where ideas may be tested, adjusted, or restarted.
• Ability to ask thoughtful questions, take initiative, and work autonomously when needed.
  

Schedule: Monday 9:00am to 12:30pm, Tuesday 9:00am to 12:30pm, and Thursday 9:00am to 12:00pm.

Benefits

• Fully remote work environment
• Stable, long-term collaboration
• Clear scope of responsibilities and structured workflows
• Training and onboarding support
• Opportunity to work with international teams
• Exposure to modern tools and professional processes
• Supportive and collaborative work culture
• Opportunity for skill development and career growth

📌 Before You Apply, Please Read:

At Freelance Latin America, we’re excited to connect you with meaningful remote opportunities. However, we want to be clear:

⏰ These are professional roles with set schedules defined by the client.
Consistent availability is expected. You will have a set work schedule determined by the client, and you are expected to be present during those hours.

🤝 You will be part of the client’s team.
You’ll follow their company guidelines, communication practices, and workflows, ensuring seamless collaboration.

📈 KPIs and goals matter.
Your performance will be measured to ensure alignment with client expectations and project objectives.

🧑‍🏫 Training may be required.
You might need to complete training to fully understand your role, tools, and client processes.

🎯 Commitment and responsibility are essential.
We work with clients who rely on your dedication to deliver consistent, high-quality results. This is key to building trust and long-term partnerships.

🚀 Ready to grow your career with us?
Apply only if you are ready to commit, learn, and take ownership of your role.