Email & SMS Marketing Manager (Klaviyo Lead) for an Ecommerce Brand - (US-Based

Job Description

Paired is a global staffing and recruiting agency dedicated to pairing top-tier talent with outstanding remote job opportunities. We are currently seeking an Email & SMS Marketing Manager & Klaviyo Specialist for a US-based company. This remote position allows you to contribute creatively while working from anywhere.

In this role, you will blend design expertise with a deep understanding of email marketing strategies to create engaging campaigns that drive customer engagement and retention. You will work closely with cross-functional teams to develop visually appealing and high-performing email communications using Klaviyo.

Key Responsibilities

• Lead the strategy and execution of all email and SMS marketing campaigns.
• Build and optimize automated lifecycle flows (welcome series, abandoned cart, post-purchase, winback, etc.)
• Develop and maintain a high-level campaign calendar aligned with marketing and business goals
• Analyze performance metrics (open rate, CTR, conversion, revenue) and continuously optimize campaigns.
• Ensure proper audience segmentation and targeting for personalized customer journeys

Requirements

Required Qualifications

• 2–4+ years of experience in email and/or lifecycle marketing
• Strong hands-on experience with Klaviyo (flows, segmentation, reporting, A/B testing)
• Solid understanding of SMS marketing strategy and compliance best practices
• Experience managing campaign calendars and coordinating cross-functional marketing efforts
• Familiarity with eCommerce marketing is a plus
• Strong written and verbal communication skills, with attention to detail.

Benefits

• Remote Working for US Company
• Competitive Salary