E-commerce UX/UI Brand Designer (DTC Focus)

Job Description

E-commerce UX/UI Brand Designer (DTC Focus) Location: Remote | Type: Full-time or Part-time | Comp: Competitive, based on experience

About Us

We're a DTC-focused eCommerce design agency. We design brands and storefronts that convert. Our clients range from fast-moving startups to household-name DTC brands and Fortune 1000 companies. We care about clarity, speed, conversion, and taste. If you design pretty things that don't sell, this won't be fun for you.

The Role

We're looking for an E-commerce DTC UX/UI Brand Designer who can own projects end-to-end — from strategy to execution — and make smart, conversion-aware design decisions. You'll work across multiple DTC brands, collaborating closely with strategists and developers. You should be equally comfortable thinking about brand systems, UX flows, and high-performing UI.

What You'll Actually Do

• Own UX and UI design from concept to launch across multiple DTC eCommerce brands
• Design online stores and pages that are clear, easy to use, and drive sales
• Create wireframes, scalable UI systems, and high-fidelity mockups in Figma
• Turn brand ideas into consistent, easy-to-follow visual design systems
• Present work confidently and collaborate closely with PM, lead designer, and developers through handoff, QA, and launch
• Spot usability issues, improve the experience, and follow proven conversion best practices
• Balance fresh, innovative UI design with CRO best practices
• Develop and maintain brand identity guidelines across all touchpoints

This Is Probably NOT for You If...

• Your portfolio is mostly Dribbble shots or redesign concepts — no live sites
• You have never worked at an agency with multiple clients
• You have never designed or shipped a live Shopify store
• You avoid feedback or can't defend your design decisions
• You care more about trends than results
• You've never worked directly with developers

How to Apply

When applying, please include:

• A portfolio containing 2 to 3 live Shopify or Shopify Plus stores you designed — URLs required. Applications without live Shopify store examples will not be reviewed.
• Include the phrase "Figma Hero" somewhere in your application.
• (Optional but encouraged) A short note explaining one design decision you made that improved conversion.

Show us taste, judgment, and real results.

Requirements

Non-Negotiable Requirements

Candidates who do not meet ALL three of the following will not be considered:

• Agency experience — You must have worked at a digital or eCommerce design agency serving multiple clients simultaneously.
• E-commerce DTC design experience — You must have a portfolio of real, live eCommerce storefronts (not concept or Dribbble-only work).
• Shopify experience with live sites — You must have designed and shipped live Shopify or Shopify Plus stores. We'll ask for URLs.
  
• Must-Haves:
• 2+ years designing UX/UI for eCommerce or DTC brands — agency experience required
• A strong portfolio showing real, live storefronts — not concept-only or redesign exercises
• Proven Shopify or Shopify Plus experience: themes, sections, platform constraints, and best practices
• Advanced proficiency in Figma
• Deep understanding of mobile-first design, UX fundamentals, and accessibility
• Experience taking projects from idea to launch
• Ability to explain why you designed something, not just what it looks like
• Comfortable working fast, async, and across multiple clients simultaneously
• Consistently meet deadlines and proactively communicate early if timelines are at risk
• Bonus Skills:
• Ability to read HTML/CSS (you don't need to code, but you should understand it)
• Basic understanding of front-end development to better collaborate with developers
• Experience in an agile, multi-client agency environment
• Familiarity with other eCommerce platforms like WooCommerce or Magento
• Remote-first work experience