Flex

Creative Director

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Job Description

About the Role

Flex is seeking a Creative Director to lead the magic behind building and scaling the marketing brand. Reporting to the Head of Growth (Marketing), this role will focus on evolving the creative brand strategy all-while building a team of both internal and externally sourced creative-talent. This is a highly influential position that has the opportunity to collaborate and impact multiple areas of the business. This includes focusing on demand-channels including events, and creative out-of-the-box data-driven campaigns across product and lifecycle. This also includes internal-marketing, company-wide print materials and employer branding. This role requires immense creativity, team management, and is able to holistically scale with the business based on creative-data and proven results.
 

What You’ll Do

 
Ensuring Creative Excellence: Ensure that the Flex brand is five-star, consistent across visuals, and thoughtfully built-out, to ensure high-performing creative results with a focus on brand-building and brand-awareness. 
 
Customer Driven Logic: Develop and continuously evolve the Flex brand to appeal to the correct audience, across all channels, speaking to the correct segments of the market. 
 
Lead and Manage: Operate as a creative subject matter expert to lead, coach, critique, ideate, pitch and deliver excellent creative strategy. Lead a growing-team of roles such as: graphic design, illustration, web-design and development, event-creative and production, print-production, advertising strategy, and video and photography. While also working alongside copywriters, managing third-party creative vendors and agency-projects. 
 
Hands-on Creation: Manage creative work hands-on, as a tactical designer, while also managing when to outsource speciality projects and develop a more robust team during the company evolution. 
 
Marketing Tech-Stack: Carefully own and optimize creative team process, project-management, and software resources to drive efficiency on the team.
 
Goal-Setting: Project manage brand and creative projects cross-functionally to deliver on budget, timeline, and goals.

Culture: Bring values of being an empathetic, inclusive, “human-first” leader, that prioritizes enjoying-the-ride, but delivers on continuously sparking imagination and innovation.

What You Bring

  • Minimum of 8 years building and scaling a creative marketing function from the early stages of high-growth US-based B2B startups (seed/series A - through Series D). Over 5 years of management experience across creative and marketing departments. Fintech/finance industry a major plus. 

  • Strong competency in design tools such as Adobe Creative Suite, Figma, and creative Ai. tools, all while keeping the pulse on evolving software and tools in the field. 

  • Management over web-development software such as content management software (CMS) and hosts (PMTs), while maintaining optimal accessibility improvements ensuring human-value, reporting and legalities are thoughtfully considered across WCAG, ADA and AODA. 

  • Excellent project-management skills, with knowledge of building and training teams on task-management software (Asana, Jira, Monday, etc). 

  • Knowledgeable when working with council through trademarking legalities, and process management. 

  • Experience managing video talent, production-days, event crews, with on-the-fly problem solving and carefully crafted run-of-show management. 

  • Prior experience working at an agency, and managing ad-creative across channels such as out-of-home, programmatic, affiliate, paid, organic, influencer, sponsorship and more… is a plus. 

  • Expert verbal and written communication skills including the ability to present and get buy-in at all levels of the organization.

  • The ability to source, hire and retain top talent with positive-team experiences. 

 



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