Senior Digital Marketing & Growth Specialist

Job Description

We are looking for a motivated, execution-focused Digital Marketing Specialist to support our recruitment marketing efforts. This role is ideal for someone early in their marketing career who is eager to learn, grow, and work hard in a fast-paced environment.

You will focus primarily on content execution, LinkedIn growth, basic SEO implementation, and supporting lead generation initiatives. This is a hands-on role for someone with strong work ethics, attention to detail, and a willingness to grind and improve continuously.

There is strong opportunity for growth and compensation increase based on performance.

Key Responsibilities

• Publish and manage content on our website and LinkedIn

• Assist in writing blog posts, newsletters, and marketing content

• Support LinkedIn growth and engagement strategies

• Conduct basic keyword research and optimize content for SEO

• Assist in managing Google Ads or paid campaigns (if applicable)

• Design simple marketing creatives using Canva

• Monitor basic analytics (traffic, engagement, leads)

• Research companies with active hiring needs

• Support leadership in marketing and branding initiatives

• Maintain consistency in posting schedules and campaign execution

Required Qualifications

• 1–3 years of experience in digital marketing

• Strong familiarity with LinkedIn marketing

• Basic understanding of SEO principles

• Experience using Canva (or similar design tools)

• Good written English and copywriting skills

• Organized and able to meet deadlines

• Comfortable working US business hours

• Strong work ethic and willingness to learn

• Self-starter mindset — does not require constant supervision

Preferred (But Not Required)

• Experience supporting a recruitment or staffing company

• Basic Google Ads or Meta Ads knowledge

• Familiarity with SEO tools (SEMrush, Ahrefs, etc.)

• Marketing or Business-related degree

What Success Looks Like

• Consistent content publishing

• Growth in LinkedIn engagement

• Increased website traffic

• Support in generating inbound interest

• Reliable execution without missed deadlines

Growth Opportunity

This role has performance-based growth potential. High performers may be eligible for:

• Salary increases after probation

• Performance bonuses tied to lead generation

• Expanded responsibilities into paid ads and growth strategy