Digital Marketing Specialist
- Health Services Of North Texas
Job Description
Job Summary
Health Services of North Texas, Inc. is seeking a creative, data‑driven Remote Digital Marketing Specialist to help expand our online presence and connect more patients and families to our services. In this role, you will plan, execute, and optimize digital campaigns across social media, email, and web channels, ensuring our message is clear, compelling, and consistent with our mission. You will work closely with leadership and program teams to promote clinics, programs, and community initiatives while measuring results and continuously improving performance. If you enjoy storytelling, analytics, and using digital tools to make a positive impact in healthcare, this role offers an excellent opportunity to grow your career from home.
Key Responsibilities
Develop and schedule engaging content for social media channels (such as Facebook, Instagram, LinkedIn), highlighting services, events, and patient‑focused stories.
Assist with managing and updating website content, ensuring information about locations, services, and programs is accurate, accessible, and search‑friendly.
Support email marketing campaigns, including building contact lists, drafting messages, and tracking open and click‑through rates.
Monitor basic performance metrics (such as website traffic, social media engagement, and campaign results) and prepare simple reports with insights and recommendations.
Help maintain a consistent brand voice and visual style across all digital channels in line with organizational guidelines.
Conduct basic research on digital trends and similar organizations to identify opportunities for improvement in content and outreach.
Assist with creating simple graphics or coordinating with designers for digital materials (social posts, newsletters, web banners, etc.).
Collaborate with internal teams to gather stories, updates, and information that can be shared digitally to educate and engage the community.
Required Skills and Qualifications
Experience in digital marketing, social media management, communications, or a related field is preferred; motivated self‑learners with strong portfolios are also encouraged to apply.
Strong written communication skills with the ability to adapt tone for different audiences and platforms.
Basic familiarity with social media platforms, email marketing tools, and website content updates (using CMS or similar tools).
Comfortable working with simple analytics (social insights, Google Analytics dashboards, or platform stats) and summarizing key points.
Creative mindset with attention to detail, grammar, and visual presentation.
Ability to manage multiple tasks, meet deadlines, and work independently in a remote environment.
Genuine interest in healthcare, community service, and helping people access information and care.
Benefits
Competitive hourly pay based on experience, with regular performance reviews and opportunities for pay increases.
Fully remote position with stable, full‑time hours and a consistent schedule.
Paid time off (PTO) and paid holidays in line with organizational policy.
Eligibility for medical, dental, and vision insurance for full‑time employees.
Access to retirement or savings options, if eligible under company plans.
Paid training on our brand, digital tools, and healthcare services, plus ongoing professional development opportunities.
Clear pathways to grow into more advanced digital marketing, communications, or outreach roles.
Supportive, mission‑driven culture where your digital work helps real people find the care and resources they need.
How to Apply
Interested candidates should submit their resume and an optional brief cover letter through the Manatal application portal, selecting Remote Digital Marketing Specialist – Health Services of North Texas, Inc. Candidates are encouraged to highlight digital marketing experience, sample work (social posts, campaigns, or content), and any previous work with healthcare or nonprofit organizations.
