Identity is a critical dependency across the Reddit Ads stack, and the complexity of our identity systems has increased significantly as we expand signals sources, invest in privacy resiliency, and scale global traffic. The Identity Infrastructure pod owns systems that sit directly on the hot path for attribution, measurement, and ads delivery. Decisions made in this layer have outsized impact on performance, correctness, and long-term platform flexibility, and require consistent technical leadership to avoid fragmentation and short-term tradeoffs.
This role is needed to provide clear technical ownership and direction for Identity Infrastructure. A Staff Engineer in this position will set architectural standards, guide the evolution of our identity graph and matching systems, and ensure we are building solutions that scale with the business while meeting reliability and privacy requirements. Without a dedicated technical lead at this level, we risk slower execution, increased operational burden, and misalignment across teams that depend on identity as a shared foundation.
The Attribution & Identity team owns the core systems that resolve, link, and serve user identity across Reddit Ads. This includes probabilistic and deterministic matching, identity graph construction, and low-latency services used throughout the ads signals and attribution stack. We build foundational infrastructure that directly impacts ads performance, privacy resiliency, and platform scale.
We are looking for a Staff Engineer to serve as the technical lead for the Identity Infrastructure pod within the team. This role is for someone who can set technical direction, design and evolve large scale identity systems, and lead a team through complex, ambiguous problem spaces while remaining hands-on in critical areas.
We are looking for a staff-level backend engineer, here are some specifics:
Benefits:
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Pay Transparency:
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