Product Manager
Job Description
Department: Product
Reporting To: VP, Product
Location: Remote, Canada
Position Type: Full-Time, Permanent
Hours: Monday-Friday, 9AM-5PM (in your time zone)
Vacancy Type: This is an existing role we’re refilling
Since 2010, Unbounce has empowered digital marketers to create high-converting campaigns that drive real results. It's an intuitive and powerful landing page builder with AI-powered conversion optimization features that help growing brands and agencies make smarter, data-driven decisions.
In 2024, Insightly joined the Unbounce family. Insightly provides a customizable and affordable CRM, along with marketing automation, and customer service tracking, and an integrations tool in a unified, go-to-market platform. Together, these applications have helped customers generate billions of leads, sales, and signups.
We're a results-focused, customer-obsessed team where technical expertise meets creative thinking. Here, innovative ideas are encouraged, growth is supported, and everyone has the opportunity to contribute meaningfully to our mission.
Please note: We will not reach out to you through channels like WhatsApp, Messenger or SMS services. All communication will be through official Unbounce email domains. Please double check the correct spelling in domains of any email communication you receive representing Unbounce.
About the Role
We are looking for a Product Manager to join our Insightly CRM team and help drive the next phase of product growth. In this role, you will own key areas of our CRM platform, working closely with engineering, design, marketing and customer success to deliver features that drive user adoption and business results.
This is a mid-level position ideal for someone who has built a solid foundation in product management, has experience working in agile environments, and is ready to take on more ownership and strategic responsibility. You will play a critical role in our Product-Led Growth initiatives, helping optimize the trial experience and improve conversion rates.
What You’ll Be Doing
- Own delivering on the product roadmap for your area of the Insightly CRM platform, balancing customer needs, business objectives, and technical feasibility
- Lead cross-functional scrum teams through the full product development lifecycle, from discovery and definition through delivery and iteration
- Write clear, comprehensive user stories and acceptance criteria that enable engineering teams to build with confidence
- Partner with UX to conduct user research, prototype new concepts, and validate solutions before committing to development
- Define and track success metrics, using data to inform decisions and measure the impact of your features
- Support Product-Led Growth initiatives by identifying opportunities to improve trial activation, engagement, and conversion
- Collaborate with product marketing to develop positioning, messaging, and go-to-market strategies for new features
- Gather and synthesize customer feedback from multiple channels including support tickets, user interviews, and analytics
- Contribute to quarterly and annual planning processes, helping prioritize initiatives based on impact and effort
A Little Bit About You
- 3-5 years of product management experience in a B2B SaaS environment
- Strong hands-on experience with Scrum and Agile methodologies, including sprint planning, backlog grooming, and retrospectives
- Demonstrated ability to write detailed requirements and translate business needs into technical specifications
- Experience with product analytics tools (such as Mixpanel, Amplitude or Pendo) and a data-driven approach to decision making
- Excellent communication skills with the ability to influence stakeholders at all levels
- Track record of successfully shipping products or features that delivered measurable business results
- Comfort working in a fast-paced, distributed team environment
Nice to Have
- Experience with CRM platforms (as a user, builder, or product manager)
- Familiarity with Product-Led Growth strategies and trial optimization
- Experience with integrations and APIs in a B2B context
- Exposure to AI/ML features in enterprise software
- Background in software engineering
Share Our Values
- Customer First
- Bias for Action
- High Velocity Decision Making
- Value Individuality
- Results Focused
Compensation
Our compensation bands are designed to reflect how people grow in their roles. Each level includes three stages: Developing, Proficient and Expert, which represent increasing capability, independence and impact over time.
The salary range for this role is $125,000 - $140,000 CAD, which reflects the Expert stage of our compensation band for this job level (P2).
Progression into higher stages and job levels may occur over time based on demonstrated performance, mastery of role expectations and overall impact. For specialized or hard-to-fill roles, we may extend offers above the posted range if a candidate brings exceptional experience.
This range is inclusive of base salary only and does not include any variable compensation or benefits.
Perks & Benefits
Flexibility and Time Off
- Flexible Time Off Policy - We encourage a minimum of 4 weeks per year!
- Remote First Team
- Flexible Hours
- Work From Anywhere Program
Health and Wellness
- Health Insurance
- Employee Assistance Program (EAP)
- Quarterly Company Wide Recharge Days
- End of Year Company Wide Holiday Closure
- Maternity & Parental Leave Program
- $2000 Lifestyle Spending Account (LSA)
Growth & Future
- Professional Development Budget
- Volunteer Day
- Team Building Budget
- Employee Referral Bonus Program ($1000)
- Anniversary Milestone LSA Top Up
- Birthday Day Off
We Value Individuality!
At Unbounce, we want every employee to be excited to bring their full, authentic self to work. When you bring your unique experiences, background, knowledge, perspective, and self-expression while embracing the same from others we learn from each other. We innovate and co-create an environment where team members can do the best work of their careers. We're bolder and more brilliant together.
We're dedicated to ensuring each team member feels a sense of belonging, feels safe, cared for, respected and valued for who they are, and trusts that their unique voice is heard, embraced, and meaningfully contributes to decision-making. We're committed to equitable employee experience, opportunity, pay and support for every employee regardless of gender identity or expression, race, ethnicity, family or marital status, religion, socio-economic status, veteran status, national origin, age, sexual orientation, education, disability, or any other characteristic that makes you unique.
We have no tolerance for sexism, racism, xenophobia, homophobia, transphobia, ableism, ageism, or any other forms of hateful/harmful discrimination and we're taking action against unequal pay in our community through leading the #PayUpforProgress movement.
If you require any accommodations or support during the recruitment process, please email us at [email protected].
Our use of AI in hiring
We're committed to keeping hiring personal. Every application is reviewed by a real person on our team, and we don't use AI to screen or filter candidates out.
We do use AI to help with assessing candidates and summarizing interview feedback. These tools support our team in working more efficiently and reducing bias. All final hiring decisions are made by people who bring their judgment and experience to determine who joins our team.
