Senior Amazon PPC Manager

Job Description

Job Title: Amazon PPC Manager

Type: Full-time; Remote

Schedule: US Time zone

About the Role

We’re looking for an analytical and results-driven Amazon PPC Manager to take full ownership of our advertising campaigns. The ideal candidate will have a strong understanding of Amazon’s advertising ecosystem (Seller Central, Vendor Central, and Amazon DSP) and proven experience in optimizing PPC campaigns to drive sales, profitability, and brand growth.

Key Responsibilities

Strategy & Campaign Management

• Develop and execute comprehensive Amazon PPC strategies for multiple client accounts across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaigns
• Manage client advertising budgets ranging from $20K to $200K+ monthly while maintaining target ACoS, TACoS, and ROAS goals
• Conduct keyword research, competitor analysis, and market opportunity assessments for diverse product categories
• Optimize campaign structure, bidding strategies, and budget allocation across client portfolios
• Implement advanced PPC tactics including dayparting, placement optimization, and audience targeting
• Stay ahead of Amazon platform updates and test new advertising features for client benefit

Team Leadership

• Lead and mentor a small team of PPC specialists (2-4 team members)
• Establish efficient workflows and SOPs for campaign management and client reporting
• Provide hands-on training and quality assurance for junior team members
• Delegate client accounts and campaigns based on team capacity and skill level
• Foster a collaborative, learning-focused team culture in our boutique environment

Client Management

• Serve as primary point of contact for key client accounts
• Lead client strategy calls and quarterly business reviews
• Translate client goals into actionable PPC strategies
• Communicate performance updates, insights, and recommendations clearly and proactively
• Manage client expectations and provide consultative guidance on Amazon advertising best practices
• Identify upsell opportunities and contribute to client retention efforts

Analytics & Reporting

• Build and maintain customized reporting dashboards for client accounts
• Deliver monthly performance reports with strategic insights and action items
• Conduct regular audits of client accounts to identify optimization opportunities
• Perform A/B testing on ad copy, creative assets, and bidding strategies
• Track competitor activity and market trends across client categories

Requirements

Requirements

• Minimum 4 years of hands-on Amazon PPC management experience, preferably in an agency setting
• Proven experience managing multiple client accounts simultaneously
• Track record managing combined monthly ad budgets of $100K+ with demonstrable ROI improvements
• 1-2+ years of team leadership or mentorship experience
• Strong client-facing communication skills and ability to build trusted relationships
• Deep expertise with Amazon Seller Central, Vendor Central, and Amazon Advertising Console
• Proficiency with PPC analytics and reporting tools (Helium 10, Jungle Scout, Pacvue, or similar)
• Advanced Excel/Google Sheets skills for data analysis and custom reporting
• Self-starter mentality with ability to manage priorities independently in a fast-paced environment

Preferred Qualifications

• Experience working in a digital marketing or Amazon-focused agency
• Exposure to Amazon DSP and Amazon Attribution
• Familiarity with third-party PPC management platforms (Perpetua, Teikametrics, Skai, etc.)
• Knowledge of Amazon SEO and organic ranking factors
• Experience across diverse product categories (consumables, electronics, home goods, etc.)
• Understanding of full-funnel marketing strategies
• Certification in Amazon Advertising
• Experience with client onboarding and new business pitchesPreferred Qualifications

• Experience managing multiple brands or accounts simultaneously.

• Knowledge of SEO and listing optimization.
• Experience with DSP and external traffic sources (Meta, Google Ads, etc.) is advantageous.