Social Media Specialist

Job Description

About Donorbox

Donorbox is a leading fundraising platform and donor management system for nonprofit organizations. Our mission is to accelerate positive impact worldwide by helping nonprofits become highly effective at raising funds and managing their supporter base. Since 2014, we have powered more than 100,000 global organizations to close to $3B in donations. 🚀

Our fast-growing company is profitable and bootstrapped with a healthy run rate. We have a fully distributed and diverse 150-person team based in 16+ states and 23+ countries.

🏅Donorbox is rated the #1 software for fundraising, donor management, and nonprofit payment on G2 based on hundreds of verified customer reviews. We're proud of what we do, and our product reflects it!

The Role

Donorbox is looking for a Social Media Specialist to own and elevate our organic social media presence. The ideal candidate is creative, takes initiative, and possesses strong storytelling skills to bring our mission and technology to life on social media.

The role is both hands-on and strategic. You’ll manage social media campaigns end-to-end, from writing copy to posting content to analyzing results. More than handling daily work, this role is for a strategic thinker who keeps our content fresh and engaging by leveraging trends relevant to B2B audiences.

You’ll come up with creative ideas for social media that increase brand recognition within the nonprofit sector, strengthen relationships, and make Donorbox stand out. To do this, you’ll conceptualize, create, schedule, and monitor performance. Thinking outside the box is encouraged.

Our ideal candidate knows how to leverage each social channel for measurable growth, from brand awareness to lead generation to sales conversions. You’ll need to closely understand our top-rated B2B SaaS fundraising software and articulate how it helps the global nonprofit community make a bigger impact.

Reporting to the Director of Marketing, you’ll collaborate with cross-functional, international teams to project manage content creation, plan posts strategically, and ensure organic social media efforts align with our omnichannel marketing strategy.

Responsibilities

• Develop, implement, and execute an effective social media strategy that leverages organic social media for growth, contributing to company goals and revenue targets
• Manage organic social media across all of our company’s accounts, including: LinkedIn, Facebook, Instagram, X, Pinterest, Reddit, and TikTok, with the strongest focus on LinkedIn and Instagram, plus Reddit as needed
• Support community engagement by interacting with our audience – including prospects, customers, partners, and industry influencers – on social media and in forums
• Craft social-first, engaging content that is tailored to each channel and utilizes best practices to maximize performance
• Master Donorbox’s brand voice to draft copy that conveys our mission, values, and expertise
• Deeply understand our product and target audience, translating features and updates into clear, benefit-driven content that resonates and drives engagement
• Conduct competitive analyses and benchmark against SaaS and nonprofit tech brands to outperform competitors
• Give Donorbox a voice in current conversations – whether through the company page or thought leaders – by recognizing timely opportunities and capitalizing on them
• Report on KPIs and analyze what’s working and what’s not to optimize future content, including engagement rates and customer acquisition (demo requests, signups), while keeping a pulse on user behavior, algorithm changes, and industry trends for contextualization
• Collaborate with our in-house design & video team, paid social team, and general marketing team to produce videos, images, thought leadership pieces, and other forms of social media content
• Produce your own videos and creative assets using templates provided by creative team on an as-needed basis
• Determine where it’s most worthwhile for us to have a presence, evaluating platforms like Threads, Bluesky, and Pinterest

Qualifications & Experience

• 4+ years of experience in organic social media marketing
• B2B social media experience required
• Experience creating content for and managing company accounts on core social media platforms (including Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.)
• Direct experience using LinkedIn as a tool for thought leadership, community building, and lead generation
• Understanding of social media management platforms such as Hootsuite to schedule and analyze posts
• Exceptional communication skills with strong writing abilities, an eye for detail, resourcefulness, and effective collaboration skills
• Self-starter with the ability to multi-task and thrive in a dynamic environment
• Data-driven mindset, able to analyze data to identify ways to improve
• Ability to translate B2B SaaS product features into outcome-focused content, focusing on the why, not the how
• Tech and/or nonprofit experience strongly preferred
• Reddit experience is a plus

Details

• Fully remote based in United States - strong preference for being able to work in ET or CT time zone
• Salary: $65K to $85K USD annually, depending on experience and location

Benefits & Perks

• Fully remote work from the comfort of your home
• Generous time off policy of 21 days (birthday included 🎉), 8 designated/floating holidays, 2 paid volunteer days, and 5+ sick days (dependent on state)
• Employer-sponsored health insurance plan through TriNet, including medical (United Healthcare), dental, vision, and life
• 401(k) retirement plan via TriNet's partner, Empower, with an employer match of up to 4%
• Reimbursement package for home office expenses and professional development, up to $1.5k
• Eligibility for employee equity plan (stock options)
• Wellness program with fitness and mindfulness classes
• Love your work and our mission of serving nonprofits!

The Application Process

We have 6 stages:

1. Apply here and fill out our questions to tell us about you!
2. Prescreen Call with the Talent Team
3. Interview with Hiring Manager
4. Assignment
5. Panel/Final Interview
6. Background & Reference Checks

If this sounds like the right role for you, please apply today and let us know why. We look forward to hearing from you!

This employer participates in E-Verify to confirm the employment eligibility of all newly hired U.S. employees. To learn more about E-Verify, please visit www.e-verify.gov.