WideOrbit is a company that provides software solutions for media companies to maximize their business operations. Their platform streamlines the entire media transaction process, from sales to payments, and handles digital ads, broadcast TV, radio, and programmatic TV buying. WideOrbit offers various products aimed at increasing revenue, managing ad inventory, and optimizing audience value for broadcasters. Their technology supports media operations and integrates tools to consolidate media buying and selling efforts, leverage data insights, and enhance revenue through strategic integrations. Widely used by US local TV broadcasters, WideOrbit helps manage substantial ad revenue across multiple channels and platforms.