Swapcard is a platform designed to enhance the engagement and networking experiences at events such as trade shows, exhibitions, and conferences. The platform offers various features including event registration, on-site check-in and badge printing, a mobile event app, and AI-driven personalized recommendations to maximize exhibitor ROI and attendee engagement. Swapcard is particularly useful for managing B2B conferences and hybrid or virtual events, and it provides tools for lead generation, engagement, and data-driven insights for both exhibitors and attendees.