NewGround is a company specializing in the design and construction of innovative, branded physical spaces that foster growth and engagement. They offer a range of services including strategy, architectural design, interior design, project management, and construction management. NewGround has extensive expertise in transforming workplaces, prototypes, rolling out brand locations, and renovations for various industries such as finance, retail, and hospitality. With over 100 years of experience, they have worked with notable clients including Starbucks, Dior, and Choice Hotels, helping them to create spaces that capture attention and drive business growth.