Luster is a company that provides AI-powered sales training solutions through their Predictive Enablementâ„¢ platform. This platform offers scalable and data-driven alternatives to traditional role-playing, enabling sales teams to practice critical skills in a safe and gamified environment. Luster's solutions include creating realistic custom personas for practice, providing targeted skill drills, and offering real-time analytics and team dashboards to enhance sales performance and velocity. The company emphasizes security with SOC 2 audits, end-to-end encryption, and third-party testing.