INDG | Grip is a SaaS platform that offers a comprehensive content automation solution, facilitating the production of high-quality and brand-consistent visual content at scale. Grip's platform supports the creation of content variations for various channels including digital shelves, social media, and broadcast, without compromising on quality. The platform is utilized by numerous global brands across consumer product industries such as food and beverage, beauty, healthcare, and fashion. Grip achieves efficient content generation through the use of smart templates, automation, and seamless API integrations, allowing global and local teams to customize content with ease. With a focus on empowering brands to maintain consistency while scaling their visual content production, Grip integrates emerging technologies to continuously improve its capabilities.