Going is a travel company that helps users find significantly discounted flights to both domestic and international destinations. By keeping track of airfare prices, Going notifies its members of price drops and offers up to 90% off on flights. The company operates through a website and mobile apps, providing flight alerts and booking information to aid in securing the best travel deals. Members receive notifications for great travel deals, making travel affordable by leveraging its extensive network of airlines and destinations. Going aims to make air travel cheaper and more accessible to everyone, saving users time and money on their travel plans.