Giftify is a company that provides customizable gift card solutions for shopping centers and businesses. Their services include gift card schemes that can be used both online and in physical locations, with features like real-time shopper insights, customization options, and integration with various payment solutions. Giftify aims to increase customer engagement, loyalty, and spending by offering marketing tools and seamless digital experiences, such as mobile apps and mPOS terminals, for gift card management and purchases. They pride themselves on reliable solutions adaptable to client branding and specific promotional campaigns.