Friendbuy is a company that specializes in referral and loyalty program software, designed to turn customers into brand advocates and reward them, thus increasing their lifetime value. They provide seamless integrations with existing tech stacks for various platforms, helping businesses across industries such as health & beauty, fashion & apparel, financial services, and more. Friendbuy focuses on optimizing referral marketing to acquire new customers at low cost per acquisitions and higher customer lifetime values. They offer expertise in referral marketing, providing customized solutions and comprehensive program analysis to enhance customer engagement and business growth.