eye square is a leading market research company that provides comprehensive services in brand and media research, user experience research, and shopper insights. With over 25 years of experience, eye square leverages cutting-edge technologies to offer quantitative and qualitative insights to help businesses optimize their marketing strategies and improve user engagement. Their expertise includes implicit ad testing, campaign tracking, and various forms of user experience evaluation, utilizing methods such as eye tracking and emotion analysis to understand consumer behavior in both online and physical retail environments.